GB/T 27925 Brand Service Certification
Brand evaluation, also known as "brand strength evaluation", refers to a comprehensive analysis and description of the development characteristics of a brand based on a certain evaluation system, including the rationality of the brand strategy, the relationship between the brand and consumers, the efficiency of the brand management system, the input-output ratio of brand marketing, and other aspects. It quantifies the strength of the brand based on specific scoring criteria, so that the results of brand evaluation can become a reference frame for assessing brand management performance and understanding brand development trends across multiple business cycles.

A large number of successful cases have accumulated rich certification experience for Zhongwang Jiamei

Having solid professional technical knowledge, rich management theory and practical experience, proficient in mastering management system standards and audit skills

The principle of providing paid services without profit as the sole purpose, fulfilling duties and responsibilities, and making sincere, enthusiastic, and efficient contributions to improving the management level of various organizations in society